Machines are coming for your jobs. While this may conjure up Terminator-esque scenes of red eyed, human shaped, robots pushing you out of your office chair the reality is far scarier. I say machines are coming for your jobs because the disruption to the way marketing professionals work is coming from machine learning rather than physical robots. …
Marketers should see AI as an opportunity not a threat to their job Leer más »
Illustration: Happy 25th HBO Asia AoiroStudio Jan 11, 2017 Coming out from a Weekend with the Emmy Awards, we’ve witnessed a rise of so many incredible TV Series that really gives the new edge to our experience at home. The mighty team over at Ars Thanea were given to create the key visual for HBO …
Every year, blogs like this one try to predict what’s going to happen in our industry over the next 12 months. Design is a product of its environment and good design reflects the world that it exists in; no one has a crystal ball, so unsurprisingly design predictions are wrong as often as they are right. …
7 design predictions for 2017, that might actually happen Leer más »
A lot has been made about the gap between how millennials and their elders perceive advertising. However, according to new data from Kantar Millward Brown, there are more similarities than you might expect. Having surveyed 23,000 consumers across 39 different countries, the research monitored advertising perceptions among Generation X; the baby boomers born between the …
Gen Y, Z and X agree traditional ads are better than digital Leer más »
A lot has been made about the gap between how millennials and their elders perceive advertising. However, according to new data from Kantar Millward Brown, there are more similarities than you might expect. Having surveyed 23,000 consumers across 39 different countries, the research monitored advertising perceptions among Generation X; the baby boomers born between the …
Gen X, Y and Z agree traditional ads are better than digital Leer más »
Industrial Design: Motorbike from Great Japan AoiroStudio Jan 10, 2017 I stumbled across what Honda was working on a new self-balancing motorcycle, it was pretty cool. Seeing this bike got me wanting to surf on the process behind the industrial design work of such concepts. I’ve found this stunning-looking motorcycle concept by Artem Smirnov and …
The advertising industry has hit back at research stating that current alcohol marketing rules are failing to protect under-18s. The research, which includes a series of reports in a supplement to the scientific journal Addiction, presents the latest evidence on alcohol marketing and its impact on children. Key findings from the research include: Exposure to …
Ad industry slams research claiming alcohol marketing rules are failing youth Leer más »
HTML email: Two words that, when combined, brings tears to a developer’s eyes. If you’re a web developer, it’s inevitable that coding an email will be a task that gets dropped in your lap at some time in your career, whether you like it or not. Coding HTML email is old school. Think …
An Introduction To Building And Sending HTML Email For Web Developers Leer más »
Online groceries are becoming more important for Morrisons Being aligned with a ‘progressive’ brand such as Amazon has had a positive impact on consumer perception of Morrisons, according to its chief executive Dave Potts. For the nine weeks to 1 January, Morrisons posted a 2.9% rise in like-for-like sales, its best performance over the festive …
‘When Amazon grows we grow’ boasts Morrisons as its Christmas sales soar Leer más »
Snapchat has chosen the UK to be its first headquarters outside the US due to the country’s “strong creative industries” and 10 million daily Snapchatters. The self-proclaimed camera company confirmed the news today (10 January) after a report by the Financial Times. “We believe in the UK creative industries. The UK is where our advertising …
Snapchat shows ‘belief in UK creative industry’ as it opens international HQ Leer más »
