Noticias

Deliveroo launches first TV campaign in brand expansion push

Deliveroo has launched its first national TV campaign in the UK, as it looks to capitalise on growing consumer demand for its delivery services for different meal occasions such as breakfast and lunch. The service is launching in Newport today (1 March), making it the 100th city in the UK to offer the service to …

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Netflix CEO: Focus more on stories and less on screen size

Netflix chief executive Reed Hastings says marketers should follow its lead and focus on incredible stories, characters that engage and story lines that are meaningful and funny as content becomes “less about the screen size”. Speaking at Mobile World Congress in Spain last night, he said: “We don’t design for mobile – there are people …

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The Perfect Office – Samsung Galaxy Tab S3, ASUS Designo Monitor, Office Ideas and More

The Perfect Office – Samsung Galaxy Tab S3, ASUS Designo Monitor, Office Ideas and More PauloGabriel Feb 28, 2017 We’ve seen some great gadgets and equipment for designers. So many cool stuff, that we could actually assemble infinite perfect office spaces! Every week we’ll assemble a perfect office, and we’d like you to help us. …

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American Cancer Society Launches Major Redesign

A medical website is only as good, and helpful, as the clarity of the information presented there and the navigability of the site. In acknowledgment of this, the American Cancer Society recently redesigned its site in order to serve its site visitors more effectively. When you’re searching for information about cancer for yourself or family …

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Mark Ritson: Don’t be stupid, the Oscars mix-up has no impact on PwC’s brand

I don’t know if you’ve seen ‘Bonnie and Clyde’, Arthur Penn’s 1967 classic biopic of two great American anti-heroes, but it’s well worth two hours of your time. The film ends in a shootout in which Clyde, played by Warren Beatty, looks lovingly across at Bonnie, played by Faye Dunaway, one last time before the …

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Mastercard CMO: Digital and business skills are a rare combination

Mastercard is making a big push into digital payment services, but admits that finding the right talent to ensure it can meet its aim of building a “cashless society” can be difficult. Speaking to Marketing Week at Mobile World Congress, Mastercard’s chief marketing and communications officer Raja Rajamannar says finding the right talent is a …

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