Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here The post Marketoonist on brand loyalty appeared first on Marketing Week. Source: Marketing Week Marketoonist on brand loyalty
Three is on the lookout for a new CMO, having promoted Tom Malleschitz to the newly created role of chief digital officer. The responsibility for marketing operations will be co-managed in the interim by Lianne Norry, Three’s director of brand & comms, and Marsha Lenihan, director of strategy and insights. Having joined Three UK just …
Three promotes its CMO to new chief digital officer role Leer más »
The British Polling Council described the Remain campaign as “a clear failure” in appealing to newly registered voters at an event yesterday (9 December), which analysed the role of pollsters in Brexit. The body revealed 54% of those who did not vote in the 2015 General Election, chose to vote in the EU referendum. In …
Brexit: Leave campaign won because it ‘prioritised’ new voters Leer más »
We shouldn’t let ourselves get distracted by people who work on different projects than we do. If a developer advocate works on a web-based QR code application, for example, their way of tackling things most certainly won’t fit your project. If someone builds a real-time dashboard, their concept won’t relate to the company …
Female marketing and sales directors are paid almost a fifth less than their male counterparts, new data by the Office for National Statistics (ONS) has shown. While men on average earn £36.45 per hour, or around £75,744 per year, women make £30.20 per hour (£54,667 per year). And, compared to men, only a quarter (26%) …
Female marketing directors earn 17% less than male peers Leer más »
Christmas is just around the corner. And, well, what better way to celebrate than with some free goodies? We sifted through the web (and our archives) to find holiday-themed icon sets for you that’ll give your creative projects some holiday flair. Perfect for Christmas cards, gift tags, last-minute wrapping paper, or whatever else …
Christmas Goodies: Free Winter- And Holiday-Inspired Icon Sets Leer más »
There might not be a shortage of data, but marketers are still struggling to “deal intelligently” with all the information at their disposal. A new study from IBM carried out by Econsultancy found that just 3% of marketers would label their ability to act on insights derived from customer data as ‘excellent’, with more than …
Marketers failing to ‘deal intelligently’ with data Leer más »
Beautiful Tilt Roof House in South Korea GisMullr Dec 09, 2016 Today we will show you a house in South Korea, a project by BCHO Architects. Architects used a tilted roof that follows the hillside to better blend the house to its surroundings. Besides minimizing excavation the result is a clean and inspiring home. We …
Car Designs by Andrey Tkachenko – Industrial Design AoiroStudio Dec 09, 2016 Just to continue with our streak with Industrial Designs, we would like to feature the work from Andrey Tkachenko who is a freelance artist based in Nizhiy Novgorod, Russia. Mainly focusing his work into a blend of Industrial Design, Illustration, Motion Graphics, we …
Car Designs by Andrey Tkachenko – Industrial Design Leer más »
It is a little more than three months since Laura and Jason Kenny became sporting royalty by winning gold at the Rio Olympics yet trying to spot them in a crowded room can be difficult, so unassuming are they. It takes a few minutes to realise that the record breaking, multiple gold medal-winning Olympians are …
Olympians Laura and Jason Kenny on data, ‘unpredictable’ humans and what comes next Leer más »
