Almost half (44%) of mobile users claim not to have seen a single Christmas ad, despite the fact that almost £5.6bn will be spent on marketing over the festive season, according to new data from TubeMogul. Among the wider population this figure falls to just 30%. Having polled 3,200 UK mobile users, the data found…
Personal service used to mean that the greengrocer knew your name and what fruit and vegetables you liked to buy at their shop. When businesses first became digital, it meant sending emails to people, addressing them by name. Now that every consumer owns a variety of digital devices, the definition of personalisation has become more…
Around a year ago, while working at a digital agency, I was given the objective of streamlining our UX design process. Twelve months later, this article shares my thoughts and experiences on how lean thinking helped to instill efficiencies within our UX design process. When I arrived at the agency, wireframes were already…
The Perfect Office – NorthFace Access Pack, Asus Zenbook 3 and Office Ideas PauloGabriel Dec 12, 2016 We’ve seen some great gadgets and equipment for designers. So many cool stuff, that we could actually assemble infinite perfect office spaces! Every week we’ll assemble a perfect office, and we’d like you to help us. What equipment…
Rise of the bots Investment in artificial intelligence (AI) is expected to triple in 2017 according to Forrester research, as brands tap into the potential of machine learning and look to take a leading position on the ‘Internet of Things’ (IoT). Amazon and Google have already entered the fray with the launch of their connected…
Wallpaper of the Week – Sunset Waves AoiroStudio Dec 12, 2016 Following up our comeback with the Wallpaper of the Week series, it’s crazy to imagine there’s more than 350+ wallpapers available to download for your different screen resolutions. Things have changed ever since so we decided to change the formula, each week we’ll try…
2016 Holiday Gift Guide abduzeedo Dec 12, 2016 It’s the most wonderful time of the year. Yeah, it is time for Abduzeedo’s Holiday Gift Guide. I know you might say we might be a bit too late, but I believe a lot of people out there, including myself, haven’t gotten anything yet. With that in mind…
#Happy10Abduzeedo – Day One AoiroStudio Dec 11, 2016 This month, we are celebrating the 10th anniversary of Abduzeedo. This is very special to us, Fabio Sasso created the blog as a side-project after he lost everything from a robbery back in 2006. It was in his way for him to backup files but also bookmark…
Havana Club is on a mission to capture a bigger slice of the premium rum sector by changing public perceptions around the spirit. Speaking to Marketing Week, the brand’s communications director François Renié says even though the market is diverse and includes premium options, rum is still very much seen as “fun” and not premium.…
Amazon Go aims to eradicate queues Amazon is hoping for a retail future where cashiers do not exist, after it launched a new concept store in the US this week. The 1,800 sq ft Amazon Go store lets shoppers just grab the items they want and then leave the store without paying, with an order…