Noticias

Unilever, Airbnb and Rimmel: 5 things that mattered this week

Unilever focuses on local products in response to ‘the return of nationalism’ It’s not just global politics that has been affected by a recent resurgence of nationalism – brands are seeing an impact too. Unilever’s CEO Paul Polman said during a results call yesterday (26 January) that the world has become more “multipolar”, with local …

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Camelot CEO Andy Duncan: Winners keep spending in times of change

In a world rocked by Brexit and the election of President Trump in the US, brands and agencies in the UK and beyond can survive by being confident and continuing to invest in creativity, says Camelot CEO and Advertising Association president, Andy Duncan. You can’t ignore Trump and what’s happening in the States, or the anti-globalisation feeling …

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Sonoma weeHouse, a Beautiful ultra-minimal home

Sonoma weeHouse, a Beautiful ultra-minimal home GisMullr Jan 27, 2017 If you are interested in the ultra-minimal home idea, you’ve come to the right place. What is an ultra-minimal home? Well, take a look at this amazing project by Alchemy and you will understand. The Sonoma weeHouse is based on Alchemy’s original weehouse. Their original …

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Web Development Reading List #167: On Team Retreats, Immutable Cache, And Eliminating Clearfix Hacks

    When working in a team, we focus so much on the work, that we often forget that we all have something in common. Something that is so obvious that we underestimate it: we all are human beings. And well, if we want to grow as a team and get better at what we …

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Theresa May’s proposals for a modern industrial strategy is ‘major step forward’

Theresa May’s proposals for a modern industrial strategy, which aims to secure a future for Britain as a competitive global nation, was welcomed by the creative industries that will benefit from a collaboration with technology. In her speech, the Prime Minster listed the creative sector as one of the five industries that could benefit from …

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Tesco looks for domination with £3.7 billion Booker deal

Tesco has announced a deal to acquire Booker, the UK’s largest food wholesaler and owner of convenience brands such as Londis and Budgens, in a £3.7bn deal. The deal would ensure Tesco has the UK’s biggest convenience operation, with it potentially taking on the thousands of stores Booker owns. It would also take its click …

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Purchase pressure: The mobile tactics that turn consumers off

Every day, consumers are met with marketing tactics that aim to speed up the buying process, from money-off incentives to limited time offers. Savvier consumers are aware of these not-so-subtle ways to lure them into stores and to buy online but some brands are using more questionable tactics to entice people to buy on less familiar retail channels such …

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