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The Advertising Standards Authority (ASA) has today (4 Jan) ruled against two travel ads from Ryanair and Lastminute.com for “misleading advertising” that could not be substantiated. The ruling against Ryanair is based on the airline’s television ad seen on 5 October, which states “book now from just £19.99. Ryanair. Low fares. Made simple”. The ad […]

Lidl is set to unveil a new strapline, ‘Big on quality, Lidl on price’, as it looks to reinforce its quality positioning and build on its strong growth. The discounter has already started using the line on its customer emails, with the phrase replacing ‘#LidlSurprises’ which was used previously at the top of its newsletters. It

The longer you work as a designer, the more opportunities you’ll have to look back and say, “What was I thinking?” It’s a natural part of your evolution. Over time, both your skills and your portfolio will grow. As a result, you’ll undoubtedly find projects you’d do differently if you could go back in time.

Dove is one of Unilever’s brands to have purpose at its cored A third of consumers now choose to buy brands based on their social and environmental impact, according to new research by Unilever. The FMCG giant questioned 20,000 adults across five countries about how sustainability impacts their purchasing choices. It then backed up their

Change4Life, Public Health England’s (PHE) brand aimed at children, has introduced an app as part of its ‘Be Food Smart’ campaign to raise awareness of the health problems linked to eating too much sugar, salt and saturated fats. The app allows people to scan barcodes on food and drink products to see how much sugar,

Venture funding for ad tech startups has fallen to the lowest level in five years as new companies struggle to raise money amid the growing dominance of Facebook and Google in the digital ad space. Research conducted by CBInsights for the Financial Times found that globally the number of ad tech deals was down 17%

New year, new design trends. One of the great things about web design is that it is constantly evolving. You can find trends or even just hints of things to come almost by chance as new ideas seem to populate all at once. This month’s examples are a lot of fun with websites using space