Nintendo Legends Concept – Industrial Design AoiroStudio Dec 21, 2016 With the one of the hardest gifts to find in the market right now, we’ve been thrown back to the past with the NES Classic Edition. This little device is now adapted with our currently technology, we get to relive our early gaming experience. We…
Getting a customer to consider a brand, see its advertising, research a product or service, and begin the process of buying is becoming a huge challenge. Consumers are continuously bombarded with choice in every sector, so when a customer doesn’t hit that ‘buy’ button finding out why is vital. Offline and online, from journey mapping…
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here The post Predictive analytics for marketing – the latest Marketoonist appeared first on Marketing Week. Source: Marketing Week Predictive analytics for marketing – the latest Marketoonist
Sunspel has a rich heritage as a brand, but you might not know it. Despite being founded in 1860, the luxury British clothing brand only opened its first shop six years ago. Before that it was purely a wholesale brand. It was owned by the Hill family until 2005, when it was sold to Nicholas…
Nothing can ruin a design like typography that doesn’t fit. Whether it’s too big (or too small), improper type scaling is a major problem. It’s a problem for more designs than you might think. Too commonly you visit a website where the type renders beautifully on a desktop browser, only to revisit later from a…
Are you using progressive booting already? What about tree-shaking and code-splitting in React and Angular? Have you set up Brotli or Zopfli compression, OCSP stapling and HPACK compression? Also, how about resource hints, client hints and CSS containment — not to mention IPv6, HTTP/2 and service workers? Back in the day, performance was often…
Cruises have gone through a ‘revolution’, with the age of their average customer falling from 50+ to 40+, according to Royal Caribbean. Mario Bounas, director of marketing at Royal Caribbean International, claims the cruise ship industry has doubled in value since 2002 and that 1.7 million Brits have taken a cruise holiday in 2016. To…
Celebrating a decade of Abduzeedo abduzeedo Dec 21, 2016 Abduzeedo celebrates 10 years this week. It’s hard to pinpoint the exact date, the first post seems to be dated December 21st, however there are pages that seem to date back a bit earlier. That doesn’t really matter for me because the most important thing is…
Thomas Cook claims its new ad campaign ‘You want, we do’ is “bold and contemporary” as it features a gay kiss and gay parents. The main TV ad, which will debut on Christmas Day and is set to the song ‘Get Ready’ by Stella Talpo, is one of five adverts that will showcase Thomas Cook’s…
Thinkbox is launching its “biggest ever” TV campaign in order to cut through to advertisers and convince brands to keep investing in the medium. The campaign will hit the airwaves on Boxing Day and sees aliens ‘disrupt’ three popular TV ads to broadcast an other worldly message to the British public. The marketing body has…