Aside from the positive numbers – it toasted a 18% rise in UK sales and a 52% rise in international sales in the four months to the end of December – the most telling moment from today’s Asos press briefing was its repetition of the words customer experience. The fashion brand’s chief executive Nick Beighton…
Welcome to the second part of this tutorial, in which we will finish designing the music player that we started in part one. This includes creating the icons at the bottom, as well as making the music player responsive, so that all elements adapt to the width of the artboard and, thus, can…
From the uncertainty of Brexit to the unpredictability of a Trump-led America, from the widening chasms in society to the looming consequences of climate change, the world is increasingly fragmented and disjointed. We are now living in a reality that many of us never thought possible. For marketers, there’s the digitally driven disruption of just…
Mrs Ritson has become increasingly obsessed with her ethnic origins. It all started with old yellowing pictures of a Jewish great-grandfather and a fascination that maybe a country girl from Australia might have more genetic secrets than she had imagined. So, for Christmas, I was instructed to buy her one of those DIY DNA kits…
Despite being “thrilled” with the performance of its Buster the Boxer Christmas ad this year, John Lewis conceded its festive ads are “no long as groundbreaking” and says it could switch up its approach in 2017. John Lewis posted a 2.7% rise in like-for-like sales over the six weeks to 31 December. In a press…
Marks & Spencer says its marketing played an important part in returning its struggling fashion business to growth over Christmas, pointing to its wool credentials and Mrs Claus Christmas campaign. The retailer posted a rise in clothing and homeware sales over the Christmas period for the first time in two years. Like-for-like sales were up…
Tesco’s chief executive Dave Lewis says he isn’t interesting in replicating the “blockbuster” Christmas advertising tactics used by rivals such as John Lewis and Sainsbury’s. Tesco revealed its like-for-like sales grew 0.7% in the UK for the six weeks to 7 January, crediting its fresh food for “outperforming the market”. And Lewis insisted he was happy…
It has been predicted that machines will eventually overtake human intelligence thanks to the advancement of computer power and increase in data collection. But while fears that robots will one day wipe out the human race might be extreme and distant, the rise of artificial intelligence (AI) does have the potential to disrupt brands and those working…
Digital Photography: Bridge in the Fog AoiroStudio Jan 12, 2017 Digital Photography is such a large medium to explore, many kind of subjects or categories to shoot from. There isn’t one category that is particularly more popular (in my opinion) than others. Each one has their own flair and that’s what makes it even more…
Stunning Digital Paintings by Giulio Rossi GisMullr Jan 12, 2017 The stunning digital paintings by Giulio Rossi made a debut here in 2013. And the post was a hit. After three plus years Giulio has a lot of amazing new pieces on his portfolio. This is why we decided to show you a new round of his…