The Beauty of the Pure Black Icelandic Night Sky with the LG OLED TV

Having experienced the famous Northern Lights in Iceland back in October, it’s crazy what you can capture nowadays and how those memories are kept within your collection for future viewing. The moment that you are actually there standing in front row of this nature was quite surreal.

With that in mind, I was particularly touched about what LG has done and was inspired by the anti-light pollution campaign called: Lights Out Stars On campaign which took place in Reykjavik where LG allowed the audience to experience to see the beauty of pure night sky of through the stunning setup of 40 perfect black of LG OLED TVs. A combination of 330,000,000 self-emitting OLED pixels and showcasing aurora footage along with the ambient music being produced onstage in front of 1000 guests.

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In their Words

Because individual OLED pixels can emit light on their own, OLED TV is able to create the perfect shades of black and the infinite contrast ratio that are impossible with a backlight. OLED pixels emit the exact amount of light required, creating a strikingly crisp, smooth and clean picture that is pleasantly rich yet achieves convincingly subtle realism. Even the most advanced LCD TVs are limited by their reliance on backlight panels, leading to the light bleeding and inconsistent color rendering that makes them incapable of accurately depicting the northern lights. However, OLED TV requires no backlight, making it unlike any other television on the market.

Technology is at its best when it enables people to have natural experiences that normally would require them to physically be somewhere. Most consumers may not necessarily know what they are missing when viewing content on old display technology; I noticed an immediate difference the moment I plugged OLED in. The superiority of OLED – particularly for content utilizing darker color palates – is immediately apparent.” said Lewis Hilsenteger of Unbox Therapy.

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