Jack Ma, the founder of Alibaba, was one of the first businessmen to meet President Trump following the election. It is telling that Alibaba founder Jack Ma was one of the first businessmen to meet with President Trump after his election win, with the pair thought to have discussed plans to create 1 million jobs by […]
Alibaba on conquering Europe in a ‘different way’ Leer más »
ISBA will be “upping its game” in 2017, according to new director general Phil Smith. Under his leadership the self-proclaimed ‘voice of British advertisers’ plans to move from a “defensive” position of protecting advertisers’ interests in the media owner and agency environment to addressing the issues brand builders face in the digital world. Marketing Week speaks
ISBA will ‘up its game’ in 2017, says new director general Leer más »
Color is arguably the second most important aspect of your app, after functionality. The human to computer interaction is heavily based on interacting with graphical UI elements, and color plays a critical role in this interaction. It helps users see and interpret your app’s content, interact with the correct elements, and understand actions.
The Underestimated Power Of Color In Mobile App Design Leer más »
As UX designers, the most valuable tool we have is knowledge of how users are interacting with our products. It’s impossible to design a valuable, and successful site without a deep understanding of how users experience it in the real world. One tool for developing a comprehensive understanding of how your users experience your site,
Discover powerful analytics for free, with FullStory Leer más »
Rimmel London has evolved the brand’s identity in a new campaign featuring its first male beauty influencer, alongside a new strapline ‘Live the London Look’. The campaign, created in partnership with BETC London, launches with a digital-only film that looks to celebrate diversity and self-expression. It shows brand ambassadors, including numerous influencers and a male
Rimmel London unveils ‘brand evolution’ to make consumers ‘part of the story’ Leer más »
Financial services brands are overhauling their marketing strategies, going from functional to emotional by showing off their quirky history or their efforts to make the world a slightly better place. Santander is the latest to change approach. It has turned to user-generated content to launch a campaign that it hopes can speak to customers in
Why bank brands are taking a more purposeful marketing approach Leer más »
Architectural Photography by Andrei Tudoran abduzeedo Jan 25, 2017 Bold is a architectural photography post with the main subject being buildings and architecture. It was shared by Andrei Tudoran and it is a series of photos on building details with a very warm mood. The contrast between the building and the cyan sky is quite beautiful, especially
Architectural Photography by Andrei Tudoran Leer más »
Product Design: Portable Wireless Keyboard by Orée Artisans AoiroStudio Jan 25, 2017 We would like to share this cool product design made by Orée Artisans, what they built is a range of lasting technology like accessories for your everyday life crafted by a solid piece of premium wood. We are featuring their portable wireless keyboard
Product Design: Portable Wireless Keyboard by Orée Artisans Leer más »
Branding & Visual Identity: 7Cycle AoiroStudio Jan 24, 2017 Let us share this branding & visual identity project for 7Cycle, a cycling studio that aims to make the best of a short workout of exercises and where it gets interesting; a rave-like atmosphere to switch it up. Behind the brand, the design has been done
Branding & Visual Identity: 7Cycle Leer más »
Social media influencers were among the top celebrity endorsers for brands in 2016, according to a new report by Celebrity Intelligence. Top names include Hailey Baldwin, Kendall Jenner, Iris Apfel, Vogue Williams and Karlie Kloss. The list highlights that social media influencers are now contending with more traditional celebrities to be brand endorsers. Model Hailey
Influencers top list of the biggest celebrity endorsers in 2016 Leer más »
