Illustration: The New York Times Gift Guide AoiroStudio Jan 04, 2017 New York City, it’s been quite a long time I last visited this city. It must be pretty at this time of year with the winter wonderland, well we are featuring an illustration/animation project with Paris-based illustrator Florent Hauchard with Parallel Studio for New…
Product Design: DIY Paper Polygon Art by VIU AoiroStudio Jan 04, 2017 With the new year at the door, comes the time for resolutions and ideas for what’s ahead. For example, we were planning some renovations in the apartment and my partner stumbled across this really beautiful set of DIY paper polygon art for a…
Branding: Cozy Cotton by Tom Jueris abduzeedo Jan 04, 2017 Cozy Cotton is a branding and package design project shared by Tom Jueris on his Behance profile. The elegance of the design that Tom created is evident by the classic all caps serif with some details in italic. I also really like the script font/handwriting applications.…
Lidl has unveiled a new ad campaign and strapline, ‘Big on quality, Lidl on price’, that will see the discounter directly compare its products with those of its supermarket rivals on both price and quality. READ MORE: Lidl reveals ‘Big on quality, Lidl on price’ strapline The campaign, created by TBWALondon, launches today (4 January)…
The Advertising Standards Authority (ASA) has today (4 Jan) ruled against two travel ads from Ryanair and Lastminute.com for “misleading advertising” that could not be substantiated. The ruling against Ryanair is based on the airline’s television ad seen on 5 October, which states “book now from just £19.99. Ryanair. Low fares. Made simple”. The ad…
Branding and Visual Identity: KKAW abduzeedo Jan 03, 2017 KKAW is a branding and architecture project shared by Amanda Rybicka. It’s a simple, yet elegant example of a visual identity construction focus on typography to create a strong brand. We said in the past that for some reason the architecture subject gives to designers the opportunity…
Lidl is set to unveil a new strapline, ‘Big on quality, Lidl on price’, as it looks to reinforce its quality positioning and build on its strong growth. The discounter has already started using the line on its customer emails, with the phrase replacing ‘#LidlSurprises’ which was used previously at the top of its newsletters. It…
The longer you work as a designer, the more opportunities you’ll have to look back and say, “What was I thinking?” It’s a natural part of your evolution. Over time, both your skills and your portfolio will grow. As a result, you’ll undoubtedly find projects you’d do differently if you could go back in time.…
Dove is one of Unilever’s brands to have purpose at its cored A third of consumers now choose to buy brands based on their social and environmental impact, according to new research by Unilever. The FMCG giant questioned 20,000 adults across five countries about how sustainability impacts their purchasing choices. It then backed up their…
I’ve been following the idea of algorithm-driven design for several years now and have collected some practical examples. The tools of the approach can help us to construct a UI, prepare assets and content, and personalize the user experience. The information, though, has always been scarce and hasn’t been systematic. However, in 2016,…